New York, NY — Most Valuable Promotions (MVP) has officially renewed its multi-year partnership with Event Tickets Center (ETC), one of the most trusted secondary marketplaces for live event tickets. As MVP's Official Secondary Ticketing and Marketplace Resell Partner, ETC—alongside Prolific 1—will continue to provide boxing fans with seamless access to the most sought-after tickets leading up to MVP's record-breaking events in 2025 and beyond.
MVP has rapidly become a leader in live sports entertainment, breaking ticket sales records across the globe. In November 2024, the Jake Paul vs. Mike Tyson and Katie Taylor vs. Amanda Serrano 2 mega-event at AT&T Stadium in Arlington, Texas drew over 72,300 fans and generated over $18.1 million in gate revenue—the highest-grossing combat sports event in Texas history, and the largest ever held outside Las Vegas.
"As passionate live event supporters, we're thrilled to continue our partnership with MVP, helping fans access tickets to the most electrifying boxing matches around the world," said Ben Kruger, Chief Marketing Officer at Event Tickets Center.
Historic 2025 Events
Building on this momentum, MVP's 2025 slate is poised for more historic milestones, including:
June 28
Jake Paul vs. Julio Cesar Chavez Jr. at Honda Center in Anaheim
July 11
Katie Taylor vs. Amanda Serrano trilogy at Madison Square Garden
The Taylor vs. Serrano trilogy—the first all-women's fight card at Madison Square Garden—has already surpassed the total revenue of their original 2022 bout within just 24 hours of ticket sales opening.
Mitch Glaser, Head of Finance & Strategy at MVP
"Our goal at MVP is to create unforgettable live moments. ETC's trusted platform helps meet the massive demand for our events. We're proud to extend our partnership and grow together in 2025 and beyond."
Enhanced Fan Experience
As part of the renewed partnership, ETC will be integrated across MVP's digital, broadcast, and social media channels, ensuring fans have a secure, trusted platform to purchase resale tickets all the way up to fight night.
The collaboration will also include:
- Joint promotions for MVP's Uncut docuseries
- Ticket giveaways benefiting Jake Paul's Boxing Bullies nonprofit
- Exclusive pre-sale opportunities for ETC members
- Enhanced mobile ticketing experience
About the Partners
Event Tickets Center (ETC) is one of the largest and most trusted secondary marketplaces for tickets to sports, concerts, and theater events across North America. Learn more at eventticketscenter.com
Most Valuable Promotions (MVP) was founded in 2021 by Jake Paul and Nakisa Bidarian to give athletes more control and opportunity within the boxing industry. MVP has produced six global pay-per-view events and signed major talent like Amanda Serrano. Their events have streamed to over 108 million global viewers.
Press Contacts
Most Valuable Promotions (MVP)
Michael Goldberg — michaelpr@mostvaluablepromotions.com
Liz Keller — liz@mostvaluablepromotions.com
Event Tickets Center (ETC)
Cara Sutherlan — cara@jmgpr.com